I love IMATS. I remember my first show in NYC in 2010. It was a dream and going to the show really influenced me to become the artist and creator that I am today. I made sure to take my time to attend this event just to appreciate that IMATS even comes to my home town.
In all honesty though... it was really shit. I just enjoy being able to shop for makeup and being around my type of people : beauty addicts, artists and the makeup obsessed.